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Market and Consumption

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Esencia, in Tokyo, is organising a Bodegas Roda wine tasting on 12 November The Spanish restaurant Esencia (Tokyo) is hosting a wine-pairing dinner with Bodegas Roda; the Japanese importer will be presenting the wines to local diners. 23 October 2026 · 2-minute read
Japan turns to Australian beef due to the drought in the US. Japan is increasing its reliance on Australian beef, whilst Spain has suspended beef exports due to nodular dermatosis. 22 October 2026 · 2-minute read
BRONPI Spanish wood-burning stoves arrive in Japan A Japanese company imports BRONPI stoves directly from Andalusia; the 20-30% model is cheaper than other European brands in Japan. 22 October 2026 · 4-minute read
The JAL City Nagasaki Hotel is organising a Spanish wine fair featuring Bodegas Lahoz A hotel in Nagasaki is promoting wines from the Spanish winery Lahoz until 31 October, paired with Chinese cuisine, to mark its 30th anniversary. 21 October 2026 · 2-minute read
South Korea sends 90 tonnes of lettuce to Japan due to a shortage Japan is facing a lettuce shortage due to the rain, and South Korea is filling the gap. What does this development reveal about the Japanese import market?. 20 October 2026 · 3-minute read
Basque txakoli and cider step up their trade mission in Japan Seven Basque wineries and Euskal Sagardoa are undertaking a trade mission to Japan with importers already established in the country, as part of the CAPRICE II programme. 20 October 2026 · 3-minute read
Ivace+i Internacional brings Valencian cuisine to Tokyo Thirteen Valencian companies showcased olive oil, truffles, rice and ham to more than 70 Japanese importers at a gastronomic event in Tokyo. 16 October 2026 · 3-minute read
Asici promociona el jamón ibérico en Japón, mercado en alza Asici refuerza la promoción del jamón ibérico en Japón, con exportaciones de 21,86M€ en 2025, mientras persiste el cierre por peste porcina africana. 14 October 2026 · 3-minute read
La UE presenta productos europeos en el festival Yokohama 2026 La Comisión Europea monta un stand de alimentos y vinos de la UE en Yokohama: una vía de visibilidad para productos españoles en Japón. 10 October 2026 · 2-minute read
ICEX celebra en Tokio la III Spain Food Nation Summit Japan Expertos japoneses debaten en Tokio cómo reposicionar el vino español y qué alternativas buscar ante la suspensión del cerdo por peste porcina africana. 10 October 2026 · 6 min de lectura
The Japanese are eating more at home due to rising food prices A survey by Tiger Corporation in Japan has found that 62% are cooking more at home due to food prices: an opportunity for the retail sector over the hospitality sector. 8 October 2026 · 3-minute read
El sake japonés cae en casa pero avanza en la alta cocina francesa El sake pierde consumo en Japón y busca jóvenes, mientras gana terreno en restaurantes franceses: lo que implica para el vino español en Japón. 8 October 2026 · 5 min de lectura
Japón prevé que el arroz baje de precio al repuntar la cosecha Japón recupera producción de arroz y prevé precios más bajos en 2026-27, con importaciones limitadas al mínimo de acceso al mercado. 7 Oct 2026 · 4-minute read
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